California grass-fed beef cattle
FMR has been ranching cattle for over 60 years. Today, we are partnered with various ranchers interested in holistic grassland management practices and raising top quality cattle.
FMR & Partners
The “Flying M” brand has raised beef cattle for over six decades. New partnerships have opened up new opportunities. To learn more about our partners, please visit Country Natural Beef and Beef Northwest.
With climate change, increasing overseas competition, and new policies and technologies that incentivize conversion of grasslands to cropland, ranchers face many challenges to achieving profitability in today’s cattle industry. Success depends upon blending new innovations with traditional knowledge acquired over decades of ranching.
Doing Our Part
FMR is aware of the environmental challenges in today’s world. Since the early 1980s, we have been working with conservation organizations to ensure that our ranching methodology promotes the richness and vitality of our grassland ecosystem. Learn more about FMR’s contributions to conservation.
Grazing for Grassland Vitality
FMR is protecting grasslands with carefully managed grazing practices.
Grazing is a critical condition for maintaining the health of grassland ecosystems. Carefully managed herds promote the effective decomposition and fertilization of grasses, leading to increased carbon sequestration in soils, and decreasing risks of desertification.
We’re investing in a future of growth
Crop production on the ranch began in the 1980s with citrus and alfalfa. Today, the ranch farms almonds and olives for customers and consumers across the United States and around the world.
Delicious and Nutritious
FMR and its partners began transitioning to almonds and olives several years ago. California’s mediterranean climate provides ideal conditions for growing almonds, and the state generates around 82 percent of global production. Rich in protein, fiber, vitamin E, copper, magnesium, and calcium, the almond is one of the healthiest seeds. Almonds are also rich in monounsaturated fat, which helps the body maintain levels of (good) HDL cholesterol, and combat (bad) LDL cholesterol. The almonds extraordinary health properties have been linked to heart health, diabetes prevention, and benefits to weight management.
A Drupe of Rich Nutrients
Olive trees are hardy, drought resistant plants that thrive in the California climate. While Spain, Italy, and Greece are the world’s major olive producers, California is the only economically important olive growing state in the U.S. Olives are one of the most nutrient-dense foods, containing large quantities of monounsaturated fat, phenolic antioxidants, and oleocanthal. Olives are also very high in vitamin-E and iron. These properties make olives an important food for heart health and proper brain functioning. Additionally, the presence of oleocanthal gives olives strong anti-inflammatory properties.
Irrigation Improvement Continuum
Increasing “crop per drop” with stringent irrigation management practices
With or without drought, Farmers in California have to implement irrigation technologies that make the most of limited water supplies. FMR adheres to irrigation management and scheduling practices defined in the Almond Irrigation Improvement Continuum, a comprehensive manual developed, in part, by the University of California Division of Agriculture and Natural Resources Cooperative Extension. The manual provides guidelines for, 1) measuring irrigation system performance and efficiency, 2) estimating orchard water requirements based on evapotranspiration, 3) determining the water applied, 4) evaluating soil moisture, and 5) evaluating plant water status. In adopting guidelines set forth in the manual, FMR ensures that its irrigation strategies and technologies conserve water while optimizing almond production and tree health, as well as protect ground and surface water from potential runoff or leaching of grower inputs.
Agriculture & Environmental Stewardship
With over 5,000 acres of land in conservation easements, we have demonstrated a commitment to environmental stewardship and preservation of agriculture.
Productive agriculture requires predictable weather conditions from season to season, and year to year. Without this predictability, ranchers and farmers cannot predict profits or losses, creating extreme financial vulnerabilities. With threats like climate change, water scarcity, and air and water pollution, we believe that it is imperative to take proactive, rather than reactive measures to ensure our livelihood in the coming years. For this reason, diversified agriculture is essential to preserve the land for future generations.